Toastabags

Posted 2010

Toastabags 'Toaster Bags' are a recent invention, which gained widespread publicity after being pitched on the UK version of Dragons' Den.

The Toastabag is a simple usable bag where sandwiches, pastries, meat, pizza slices, and frozen food like potato waffles can be inserted. The food is heated and cook, but the bag stops the food from falling into the toaster mechanics.

Dragons' Den, for those of you don't know, is a TV series invented in Japan, owned by Sony, which has been serialized in over fifteen countries.

The UK version of the show has proved hugely popular, aired on BBC2, the first show was broadcast on the fourth of January 2005.

The format of the show has entrepreneurs pitching their ideas, inventions and investment proposals to business experts. The UK business experts have been,

• Peter Jones
  
• Duncan Bannatyne
  
• Simon Woodroffe
• Theo Paphitis
  
• Rachel Elnaugh
• Deborah Meaden
  
• Doug Richard
• Richard Farleigh
• James Caan
  

The majority of pitches are unsuccessful and many are ridiculed.

The inventor of the Toastabags was Guy Unwin, and he pitched the product on Dragons' Den with his partner Caroline Kavanagh. Duncan Bannatyne and James Caan both made an investment offer to Guy and Caroline. Which is a notable success for any pitcher.